Media Monitoring: Why Should You Care About What Others Think of You?

Media Monitoring Service

Getting the right feedback from the right people can be of vital importance for developing your business in the right direction. A few decades ago, you would have had to count on rare occasional personal experiences and surveys that could have easily lacked reliability and authenticity. Today, you can track conversations about your brand, mentions and complaints in real-time with little effort, especially if you decide to use some of the many media monitoring tools at hand.

Why is media monitoring important?

You can do some primitive sort of media monitoring manually, by using search engines and some default tools provided by social media, but this is not a very comprehensive nor time-saving way to find out what people are saying about you online. Instead, using a reputable media monitoring tool makes your life much easier because most of them basically do all the footwork for you and digest all the data collected over social media, and media in general, into a few coherent and intelligible pieces of information.

As it was mentioned, getting feedback can be crucial for business development – having an unbiased opinion on what’s wrong or at least what’s perceived to be wrong with your product is obviously the first step to improving it. Furthermore, you can check if you have been mentioned by influential people, either in a positive or in a negative context, and use it to your advantage. It’s also essential to check where all these conversations are happening – knowing where your customers “hang out” is useful information if you want to improve targeting for your upcoming digital marketing campaign.

Media Monitoring
 

Which Tools Should I Use?

There’s a large number of media monitoring tools out there and the list just keeps growing. If you’re planning to keep an eye on what people are saying, then this is generally good for you because it means that you can find the tool that suits all your needs.

For instance, Google Alerts is a very common choice and works in a very basic and intuitive way. You simply choose a few keywords that are in some way vital for your business – the name of your brand, your product, your competition or even your industry in general, and you’ll get an email when there’s new content containing some of the terms.

Hootsuite is also a popular choice, and it is also based on searching for desired keywords and notifying you if anything new is found across different networks. It goes beyond just monitoring – you can use it to check your outreach and measure results of your campaigns or schedule posts.

Some tools like Social Mention focus not just on the number of mentions, but also the sentiment and passion related to them. Sentiment represents the ratio of positive and negative mentions, while passion is the metric that measures how often people are inclined to repeat the keyword you’re interested in.

With other tools, like Mediaportal by Isentia, you can customize the manner in which you wish to be alerted – whether by a text message, email, RSS feed or smartphone notification. Isentia offers not just monitoring a huge number of standard online media, but also thousands of print sources and broadcast programs, as well as daily briefings that summarize all the relevant info for you every morning.

Engagement

Once you have all the important info, you can also get involved in the ongoing conversations wherever you see fit. In general, when you do this you should be helpful and respectful. Never lose your temper and have in mind that, ultimately, there’s no such thing as bad critics – if the critics are wrong, it will be easy to prove it, and if they’re right, you’ll have a chance to show that you’re supportive, knowledgeable, and willing to solve the problem. Having the right attitude towards your customers builds your brand’s reputation and the online community around it.

All in all, tracking what people think and say about you, as well as communicating with them afterwards, is very valuable for your business. You have the opportunity to continuously listen to the most unprejudiced possible feedback in real-time, so use all the tools at your disposal and make the most of them.

Author Bio:

Jolene Rutheford

Jolene Rutheford is a marketing specialist- turned blogger, currently writing quality content for Technivorz. She is interested in and passionate about media and social media, digital marketing, psychology and much more.  Jolene loves coffee, jazz, dystopian and fantasy movies.

 

Is this a strategy you are currently using in your business?

How Online Surveys Can Help Your Business

How Online Surveys Help Your Business

Surveys have been used by marketers for a long time, as a de facto research tool for fast-moving businesses. Today, there are online variations that make the whole process much easier – surveys used to require too much time and money, but are now quick, cheap and do-it-yourself online. By using them routinely, you can gain crucial information about the kinds of services, products and improvements your customers might be willing to pay for, but also demonstrate that you value their opinions by giving them a voice.

The online survey industry is growing, being estimated at $2.4 billion worth of business in 2011, and that’s just in the U.S. Conducting an online survey is so easy nowadays that it’s almost a crime not to do it and especially when you see the advantages laid out in this article.

Advantages of Online Surveys

Cheaper

By using online questionnaires, you don’t have to allocate resources and time to enter data into a database and you will save money on postage. All of this reduces your costs. The answers are processed automatically and you can access the results at any time.

Faster

When compared to traditional research methods, the time needed to complete an online survey is about two-thirds shorter because you don’t need to wait for the questionnaires to be sent back to you. The information is being gathered automatically and the response time is almost instant.

Quick to analyze and more accurate

The results can be viewed in real-time and are ready to be analyzed at any time. This allows you to react quickly, export data for further analysis, create graphs for reporting, and share your results. Another great thing is that the margin of error is quite reduced with online services. While traditional methods rely on their staff’s attentiveness (entering all details correctly), online surveying excludes the factor of human error.

Easy to use for both researchers and participants

Researchers benefit from online surveys with increased productivity. Online surveying saves them time as the data is available in almost real-time and can be run through statistical software for detailed analysis. On the other hand, people on the Internet prefer online over telephone surveys, because they can choose when to do them. Paid surveys online are an effective way to engage customers and hear their opinion. Financial stimulation will more likely make them take a few minutes to answer your questions.

More selective, honest and flexible

Online surveys allow you to target and reach only those participants who match your “perfect customer” profile with relevant questions that apply to them. When filling in an online questionnaire, people tend to provide longer, more detailed and honest answers than when answering a telephone survey. Also, you can change the order of the questions in your questionnaire or skip them (depending on the answer to a previous question), tailoring your survey to each participant as they proceed.

Benefits of Online Surveys

Ways to Survey Your Customers

Customer follow-up

Sending a detailed survey immediately after a sale can provide revealing information about how well your products/services suit and satisfy your customers’ needs. It will also show that you’re grateful for your relationship and that you’re dedicated to making improvements.

Market analysis

Finding out what your industry market prefers is one of the most obvious reasons for sending out a survey. You can greatly improve your future plans thanks to the valuable information you’d get by asking your target audience about the choices they make when interacting with services or products similar to yours.

Customer demographics

Creating strong relationships with customers improves brand loyalty, so it’s natural that you want to deepen your relationship with them. One way to do it is to create a survey that asks them about themselves: their lives, challenges, problems and preferences. Process and use the data for product/service development.

Tracking performance

You can keep your business operations in order by using short surveys to ask for customer feedback. Ask them about their experience with you and use that information as a guidepost to ensuring that you and your staff members are doing well.

Online surveys are a quick, cheap, reliable, and accurate way of gathering and processing the information you need in order to improve your business. It is critical to the development of any company to ask for feedback and act on it as soon as possible. The whole online surveying process is automatized and, with the right tools and software, easy to use for both the participant and the researcher.

Author Bio:

Lauren Wiseman Lauren Wiseman is an entrepreneur, marketing specialist and business writer for bizzmarkblog.com who is currently based in Melbourne. She thrives in helping clients grow their personal and professional brands in fast-changing and demanding market environments. Covering finance and investment topics, Lauren strongly believes in holistic approach to business.

 
Are you currently taking advantage of online surveys in your business?

Essential Marketing and Small Business Strategies For Doubling Your Profits in 2018

small business marketing strategy

Once a business is developed and established there are additional steps that need to be taken in order for it to grow in the future. Businesses will succeed only if they’re able to generate enough revenue/profit annually. However, a lot of patience and strategy is required for a business to truly flourish amongst all of the competition out there today. Let’s discuss a few specific tactics small business owners can utilize below:

Adopting a Strategic Social Media Strategy

You can boost your business’s bottom line by utilizing powerful social media channels like Facebook, Twitter, YouTube, Instagram, Pinterest, LinkedIn, Google+ and more. Social media platforms are incredibly popular around the globe and no one can deny the admiration of them. But it’s important to consider the following points when coming up with a social media marketing strategy:

  • Select a social media platform that has the ability to best represent your services or product(s) (for some businesses the use of video may be important, so it would make sense to get into YouTube marketing and for other businesses Pinterest or Instagram may be a better choice…although many businesses benefit from using more than one social media platform)
  • Analyze what competitors are doing well and seeing major success with. Replicate the models that are working and track your results.
  • Be consistent and always publish valuable content in regards to your business. No one wants sales pitch after sales pith showing up within their social media accounts.
  • Influence your customers by posting the latest news, updates, awards, blog posts, specials, products or services of your business. Encourage sharing, interaction and engagement on every piece of content you publish.

Email Marketing For The Win

Email marketing is crucially important to any business that wants to maintain close relationships and produce life-long customers.  For many businesses, this is the single most important marketing strategy for maintaining a steady and growing revenue stream.  A few solid tips for using email marketing effectively are:

  • Maintain a list of customers according to their common preferences and separate them into certain categories (oftentimes called segmenting your list)
  • Send different emails to each group of customers depending on their interest (each segment should be treated differently).
  • Get good at producing powerful subject lines to encourage high open-rates
  • Highlight the offers in the body of the email to encourage user click-through
  • Keep the body of the email short and simple…Get to the point as if you only had 2 seconds to grab their attention.
  • Avoid spammy style emails, words, language etc. You need these emails to land in the actual inbox and not the spam folder.
  • Don’t be afraid to test different subject lines, email copy, anchor text, links to your website until you find something that converts well.

Additionally, with everyone on their smartphones nowadays, email marketing is more powerful than ever. If you’re looking for a rock solid email autoresponder to use for your business, check out this ConvertKit review here.

Put Consistent Effort into Content Marketing

Content that you put in front of your customers has the potential to increase your profits substantially, and especially if it’s consistently produced. However, it’s absolutely vital that the content you publish is of the highest value and quality. The idea is to get your visitors to your blog or website and influence them to go make a purchase or ask for more information.  A blog can be a great way to do this or individual pages on your website can also do the trick. As long as it’s consistent and you have proper SEO in place, you should be able to generate a healthy amount of organic traffic. There are also many options to hire a freelancer to help with writing if it isn’t your strong suit.

Your Employees Are What Keeps Your Business Going

Your business growth is dependent on your employees to a large extent. Your employees work day in and day out to help push the needle and improve the bottom line. It’s up to the business owner to offer a comfortable work environment so that their employees can be as efficient and satisfied with their jobs as possible. This leads to more productivity and more money in the business’s pocket.

Treating employees with respect, offering incentives and showing gratitude are all qualities that will help with the overall business growth.  Do not underestimate the value your employees hold.  This could mean the difference in doubling your profits in 2018 or barely getting by.

Author Bio:

Jessica Watson has three years of experience writing for blogs and websites around various topics. While she’s had her fair share writing in different niches, her main focus is typically on business, technology and finance. She is currently working with Aurion UAE who provides Fujairah free zone company setup and branch office Dubai services to their loyal clients.

Building An Online Business? Make Your Weekends Really Count

Starting An Online Business

I couldn’t tell you how many times I was looked at as “odd” or “lame” for choosing to stay in on weekends when most of my peers were going out to the bars, drinking, partying etc.

What they didn’t realize is that while they were out blowing money, eating crappy food and being hungover the next day, I was straight up hustling on all levels.

That’s right…I was reading, researching, learning, saving money, working on my online business and creating options in my life.

Now of course you have to have fun once in a while, but it’s important to realize if you’re building an online business and you work during the week, you must make your weekends count…big-time!

This means waking up at 5:30-6:00AM on a Saturday/Sunday morning to write a blog post, record a YouTube video, build a new website, or whatever it is that you’re working on.

Think this is crazy?Building An Online Business

Well I did this for years and years (and continue to do so)…Especially because early morning is the best time to get some serious work done.

In fact, a 10-14 hour work day on the weekends is very common for me (and I love it).

You can’t afford not to adopt this type of schedule if you’re building an online business.

I’ve come to the realization that not everyone has the hustle, motivation or entrepreneurial  drive in them to make this happen and that’s okay.

But those of you who do want something more out of life than your current situation, it’s time to turn your weekends into your slave.

When you find yourself grinding when everyone else is out having fun, you know you’re on the right track.

This may sound depressing to some of you, but if you want to build an online business and have an extra stream of income you have to work your butt off…simple as that.

My Challenge To You Is…

So my challenge to anyone reading this that feels that they’ve been wasting precious time on weekends that they could instead put into building their online business is to START NOW!

Seriously…

This Saturday and Sunday, set your alarm for 6:00AM at the very latest.

Do not make any plans and dedicate the entire day to working on your dream.

Create a to do list that you will complete for the day, with the biggest tasks first on the list.

Dedicate yourself to this lifestyle to the best of your ability over the next few months and eventually years.

Be intentional with the time you spend on your work, follow a proven plan and ride the wave.

You may be surprised by just how much you can accomplish…

What’s great about building an online business is that it can be done just on the weekends to start, until you gain more momentum and free up some more time for yourself.

As cliche as it sounds, it really comes down to how bad you want to succeed and more importantly the dreaded word for so many people…SACRIFICE.

What are you willing to sacrifice in order to build your business to the top?

For me this was simple to answer…

No more late nights/late mornings, no more partying, wasting money, eating bad food, relaxing or lounging etc…

It’s time to turn weekends into your greatest asset.

I’d love to hear what you think about this.

Are you currently utilizing your weekends in the most efficient way to build your online business?

What does your average weekend schedule look like right now?

Is their room for improvement?

Internet Marketing Business Running on Auto-Pilot While Away On Vacation!

Internet Marketing Business

Possibly the biggest benefit of running an Internet Marketing Business is the fact that if set up correctly, it can still make you money on almost 100% autopilot, without you having to do much of anything!

Now let me be clear that no business is 100% auto-pilot…

However, much of what I do online generates me passive income with very little input on my end.

For example, my solo ad business, which can pretty much be run from my smartphone, generates passive income daily with almost no effort.

Now it’s also important to note that a few of my online businesses that are very passive at this point took me a while to build to this level (the level where you can literally make money in your sleep).

In fact, it took years before I could really take a vacation and still see money rolling into my online accounts at an impressive rate.

This post is designed to get your motivation flowing and to show you what’s possible with the power of the right knowledge and the Internet.

If you want to start a side-hustle, a full-time internet business or maybe just want to generate some extra passive income, the Internet and laptop lifestyle is the way to go.

While I Was On A Mini-Vacation…

My girlfriend and I decided to go to Newport, Rhode Island for a weekend getaway, good food and nice weather.

In the past I would have brought my laptop and “worked” during these mini-vacations to keep everything running smoothly…however this year was different.

I felt no need to do any work on my end for 3 days straight to keep my businesses afloat.

In fact, I made more money that vacation weekend than I have in a long time in my businesses.

And even better, I didn’t even touch a laptop…I only had to answer a few emails from my smartphone and that was basically it.Internet Marketing Business

Another source of income for that weekend actually was 100% auto-pilot and had to do with making money with ClickBank.

So parts of my business truly are almost 100% auto-pilot which is extremely liberating and separates time from money.

Again, I want to be clear that in the beginning phases of my Internet Marketing business, it took me years of eye-straining work to start seeing momentum like this.

But this is really just to show you the true potential of what is possible.

As you can see in the picture above we stopped at a beautiful winery in Connecticut on our way back from Rhode Island.

As my girlfriend and I were just lounging around for a few hours, I checked my phone towards the end of the day and saw a handful of solo ad orders, ClickBank commissions and more subscribers added to my list.

All while drinking some delicious wine and kicking back 🙂

There is no better feeling than seeing your hard work pay off and especially when you’re not even doing anything at that particular moment to bring in the money.

Another point I want to make clear is that, when I’m not on vacation, I am an absolute work horse.

I work a full-time job doing Search Engine Optimization (SEO), run various online businesses, all while trying to maintain a social life as well (although I could be better at this).

However, hard work pays off…plain and simple.

This post isn’t to say “you can do absolutely nothing and make a million dollars!”….WRONG mindset.

It’s more to expand your awareness and help you understand that there are some serious opportunities out there.

I’ll live a pretty simple life…And my strategy really isn’t rocket science.

Keep building assets, work extremely hard in the beginning and reap the rewards down the road.

Create more freedom and flexibility in life!

What do you think of having a business bring in cash flow as you focus on other things? (vacations, other projects, family, hobbies)

Starting An Online Business Is Hard Work…But Rewarding!

Challenges of Online Business

I hate to break it to you, but starting an online business really is hard work.

And especially when just starting out.

I think many people have a fantasy of everything going just perfectly and cash flowing into their online accounts.

Unfortunately, you will hit bizarre obstacles along the way and many of them.

For example, even though I’ve been in the Internet Marketing industry for quite some time now, this week I ran into a major road block.

This had to do with my solo ad business and more importantly with 4 live customer orders going on.

Basically to cut a long story short, I had a major “outage” in the middle of some very important orders, that caused me to have to scramble to figure out a solution.

And guess what, I didn’t find a solution until after almost all of my orders were complete.

Meaning that I lost a chunk of money on these runs.

Now this isn’t meant to sound like I’m complaining, but more to highlight that starting and maintaining an online business is always going to present its challenges.

Which is the reason why 97% of people quit after the first few months.Starting An Online Business

However, the ones that ride the wave so to speak and adopt a relentless mindset are the ones that see impactful results.

To be frank, starting an online business is really hard work and especially for beginners.

It can feel like climbing a giant mountain.

But what’s the alternative…

Working a job that you hate for the rest of your life?

Struggling to pay the bills each month?

Having zero freedom in your life?

Let me also be clear…starting a successful online business CAN be accomplished.

I just want to be as realistic as possible so you don’t feel like you’ve been hit by a brick, if you decide you want to try.

With that being said, it is 100% worth taking a stab at starting up a side hustle.

With everything you do comes learning and with every failure comes extensive growth.

My first few attempts at starting an online business went very unsuccessfully, but the main advantage I had compared to many others is that I was STUBBORN!

Yes being stubborn is an advantage in business.

I did NOT give up.

And I tell you what, I learned more and more each and everyday I worked at my online ventures.

In fact, I became addicted, obsessed and a little crazy on seeing results.

Until things finally started happening for me.

It began with affiliate marketing, then a little bit of network marketing, then blogging, then solo ads and now I’m working on an E-commerce store.

Almost all of the online business models I mentioned above still to this day generate cash flow for me.

The sacrifice and failure I experienced when first starting out (and still do today) was all worth it in the end.

More problems, issues and unexpected annoyances will be sure to smack me around bit in the near future and I’m ready for it…and I want you to be too.

Too many times, this industry is loaded with attractive money screenshots and dream lifestyle videos…Where I like to take the more realistic approach so you’re not disappointed when you get cracking.

This WILL take work…However, the rewards can be priceless!

Now that you realize that starting an online business isn’t just a walk in the park, I still encourage you to get started…and as soon as you can.

This post was more meant to weed out the lazy people that truly aren’t ready for the responsibilities of starting an online business.

If you’ve read this far, kudos to you.

You are probably the exact type that will be very successful in whatever you do.

So let me ask you, is there anything I can help you with?

3 Reasons Why Internet Marketing Is So Appealing…

The Laptop Lifestyle

There’s many reasons why so many people gravitate towards Internet Marketing.

And why it’s one of the hottest niches out there today.

With jobs becoming more and more demanding, with heavier work loads and unrealistic deadlines and expectations, no wonder why people want to start a side hustle and learn Internet Marketing to create more freedom in life.

The bad news is, this niche has been flooded with all sorts of scams and over-hyped garbage…it’s EVERYWHERE!

The good news is, there really are endless and legitimate ways to create an extra income online and sharpen your skill set at the same time.

But why is Internet Marketing so appealing to some people…

Well let me explain a few reasons why this is such a hot topic:

Internet Marketing1.) Work Anywhere You Want

That’s right when you live the laptop lifestyle you truly have the freedom to work wherever you want to.  If you want to set up at your local coffee shop, great! If you want to work in your pajamas or sweatpants at home, sounds comfy! If you want to get things done with your toes in the sand at the beach, even better!  The key takeaway here is that you have the choice to work really anywhere that holds a solid Internet connection.  Sounds nice right?

2.) Set Your Own Hours

Are you an early bird, that loves to get your work done first thing in the quiet morning? Maybe you’re a night owl who is most productive when everyone is asleep.  The beauty of Internet Marketing is that you can set your own hours.  As long as you have a system that is generating enough cash flow, the choice is yours when you want to work!

3.) Unlimited Income Potential

This is probably the most attractive reason for many aspiring Internet Marketers.  When you set out to create an online business, there is literally no “ceiling” or income boundaries…Meaning you can make whatever you want really.  It all depends on the amount of work you put in.  Of course, there will be obstacles you come across and hoops you will have to jump through, but the sky is the limit when it comes to Marketing Online.

Now those are just a few reasons why Internet Marketing is so appealing to so many people.

It gives them much needed hope to change things up in their lives and strive for a bigger goal than what they are currently pursuing.

If any of these sound intriguing to you and you want to create more options in life, then you should absolutely do your research and consider getting into Internet Marketing.

What are you waiting for?

Internet Marketing Creates Options- Retire Early?

Internet Marketing

The wonderful world of Internet Marketing!

I remember when I first got hooked with the idea of making money online.

Around 8 or 9 years ago today I bought a $47 information product off of Warrior Forum and since then have been addicted to Internet Marketing ever since.

It was a product on how to make money with ClickBank using affiliate niche websites and video marketing.

I created my first website around an aircraft simulation game, grabbed my affiliate link from ClickBank and created a video to go along with the website (as you may already know, this method is way less effective today which is why I always reccomend starting a blog).

Around 3 weeks into my first niche website, I logged into my ClickBank account and saw a sale for $21.14!

Making your first sale online is unlike anything else…for the simple fact that it proves this type of lifestyle is possible with the right concentrated effort.

That lit the fire for me and eventually I started making 1 sale per week and then 1 sale per day and so on…

This encouraged me to get my feet wet in other online business models and expand my skill set and knowledge base…I wanted the lifestyle that the successful Internet marketers had.

Internet Marketing Can Feel Like Early Retirement- How So?

Let me be clear, I still work a full-time day job for the simple fact that I really enjoy what I do as an SEO strategist, but if you’re making enough money from Internet Marketing, you can essentially quit your job and have complete freedom.

I think that is everyone’s dream who gets into this business.

However, if you’re at this stage or close to it, it’s important that you read this before you quit your job.How To Retire Early

When you’ve created enough passive income to the point where you do not need to work a 9-5, traffic fighting, soul crushing job…it’s truly like you have retired early.

But even better, since you’re still making income from your online business.

I think that should be everyone’s end goal (besides creating as much value in people’s lives as possible).

But the goal of having complete freedom to do what you want, where you want and when you want to.

1.) With no shackles!

2.) No rules!

3.) No punching in a clock!

4.) No office politics!

5.) No long hours!

6.) No restrictions!

Through Internet marketing you create your path, you destiny and your future.

Will this take hard work at first…HECK YES!

But you need to look at this as a longer-term approach rather than a sprint.

If this sounds like something you want to pursue, I would dedicate enough time to learn about the ins and outs of online marketing first.

There are so many many different tactics, strategies and business models so it’s important to get a little bit of knowledge first.

I reccomend hanging out over at the Warrior Forum to start.

Realize that there are always opportunities for you to compete in the online world, for the simple fact that it’s so damn big!

Let me know your thoughts on this topic…

Do you have dreams of retiring early through Internet Marketing?

Do you want the freedom to live the life you deserve?

 

Knowledge Is Power! Internet Marketing Strategies, Tricks & Tips

Internet Marketing Strategies

If you haven’t already found out, I am a HUGE book reader.

In fact, in my opinion (besides meditation) it is the single best thing you can do for your mind.

The benefits from reading the right books may very well just blow your mind.

If you’re reading my blog, there’s a good chance you are interested in Internet Marketing, Entrepreneurship, Starting a business, personal development, MLM, personal finance etc…

Luckily, there are thousands of books on these subjects to choose from.

In this short post I want to point out a few of my favorites that have really helped me along my wild and crazy Internet Marketing journey.

Top Book Recommendations

Note: These are in no particular order…

1.) The Millionaire Next Door- (Thomas J Stanley, William D. Danko)

This is an absolute classic that really got me interested in personal finance 8 or so years ago.  I tell anyone who wants to start a business online that they must have a good personal finance foundation.  This book reveals how the true millionaires in the United States are not the ones who drive fancy cars and have massive houses.  In fact, most of America’s millionaires are very average people who drive used cars, pay for things with cash, save money and invest over a long period of time. This book wiInternet Marketing Strategiesll REALLY open up your mind in terms of who the real millionaires are and how they accumulated their wealth.  Absolutely worth the read!

2.) The 10 Pillars Of Wealth (Alex Becker)

This book was recommended to me by one of my mentors and surprisingly enough I never heard of Alex Becker beforehand.  The content within this book digs in deep into the mind-sets of the world’s richest people.  Alex Becker is a 20-something year old, highly successful entrepreneur who is experienced in many different areas of business.  What I love about this book is that it gives you immediate action steps from someone who walks the walk and talks the talk. This is an excellent starting point if you are somewhat lost in terms of where to start with an online business.

3.) Blogging Secrets (John Chow, Peng Joon)

I’ve been following John Chow for a while now and for good reason.  He is a full-time blogger who makes over $1 million dollars per year from his blog.  Safe to say, this guy knows his stuff and his content is really phenomenal.  He started his blog as a case study, kind of like what I am doing here (although I’ve built other blogs before).  If you are wondering how to start a blog and where to start, first I recommend checking out my post here, but I also recommend picking up a copy of this book for additional tips and tricks.

4.) Relentless (Tim Grover)

Now this book will give you the kick in the you know what that you need when you are feeling lazy, unmotivated or overwhelmed.  Tim Grover, most well known for being the trainer of NBA players such as Michael Jordan, Kobe Bryant and Dwayne Wayde really knows how to pump you up.  He explains how he trained these athletes to think like know one else, be like no one else and perform like no one else.  This has simply been one of the most important reads of my life and I frequently come back to it when I need a major push in my businesses.  Please do yourself a favor and READ this!

Those are just a few of my favorites, now it’s important you go out and find the right reading material for you.

Please leave me a comment below, what are your favorite books?

Internet Marketing Tips- Be Different & Stand Out!

Internet Marketing Secrets

Unfortunately the Internet Marketing industry can be brutal at times.

Trying to establish yourself as a leader, expert and authority in your niche is no easy task.

Here are a few Internet Marketing Tips that have helped me along my journey.

Internet Marketing Tips

1.) Be different than your competition.  You need some sort of advantage if you want to stand out from the sea of competition out there.  Master a strategy that no one does better than you, whether that be SEO, Social MediaInternet Marketing Tips Marketing, PPC, Blogging, Product Creation etc.  In addition to this, make sure you present your skills in a different manner than anyone else.  You must be unique, you must be original and you must keep things fresh.

2.) Always be learning (Read/Research/Absorb). This is actually the most important tip in my opinion, read my post here. If you haven’t implemented reading into your daily routine, I highly recommended you do.  I read at least 30 minutes to an hour per day on subjects like Business, Self-Development, Entrepreneurship, Personal Finance, Spirituality…anything that helps expand the mind and allows me to grow.  There is an immense amount of information out there, start tapping into it.  If you need book recommendations, shoot me a message.

3.) Adopt & Adapt. Make sure you have enough courage to actually go out and implement different Internet Marketing strategies.  Do NOT just learn all of this useful information and sit on the sidelines.  Get out there and get your feet wet and expect to fail.  Failing will be your greatest teacher, trust me on that.  Take notes, document small successes, build upon what is working and learn from what isn’t working.

4.) Have A Relentless Mindset. The Internet Marketing industry has a failure rate of around 97% (sorry to put a damper on things).  If you do not adopt a relentless mindset or something similar, you will most likely fail.  In order to to overcome the ridiculous amounts of hurdles you will face when running an online business, you need to think differently than most.  When others are out partying on the weekends, you need to be mastering your craft, reading or implementing a new marketing strategy.  When everyone is staying comfortable in their daily lives, you need to push outside your comfort zone to force yourself to grow.  Be persistent, stay focused, and be relentless in your work ethic.

I’d love to hear your thoughts on this, if you agree/disagree….if you have any other Internet Marketing Tips you would add to this, please let me know.

Even if you adopt one of these tips above, you are ahead of the majority of the crowd.

Stay patient and never give up!

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