How To Make Money With Sponsored Blog Posts?

A great monetization strategy for your blog is sponsored posts.

For many bloggers this is a great way to generate extra revenue from their website.

People will essentially pay you to get their content published on your website as it helps them generate more exposure for their brand and builds a quality backlink which is helpful for SEO (assuming the link flows naturally and is relevant to the article).

The reason I love offering sponsored posts is 1.) because it’s an extra source of income and 2.) it provides you with consistent content for your blog.

Just make sure the content you are receiving is of the highest quality and don’t be afraid to turn it down.

Also make sure you check it for plagiarism using a tool like Copyscape.

I only accept/publish content that I know will benefit my readers and that is 100% valuable/unique content.

If you’re interested in accepting sponsored posts here are two steps below that will help you set this up for yourself.

Build Up Your Own Site Authority

In order for anyone to be interested in submitting an article to your blog, your site must have some authority in the eyes of Google. This means that it must have a decent domain authority and enough traffic for it to be worthwhile to post on. You need to make sure you’re creating quality content on a consistent basis and also building quality backlinks in order to give your website more weight in the major search engines.

Having updated and fresh content on your blog shows others that your site is current and relevant with helpful information. People want to contribute to websites where content is routinely being published and where readers are engaging on a consistent basis. They will most likely also check out your domain authority (see link above) so it’s important to adopt an on-going link building strategy, this way you can increase your overall search engine rankings and organic traffic. A more reputable/authoritative site also allows you to increase your sponsored posts fees, so this should be a top priority.

Create A Dedicated Page For Sponsored Posts

By creating a dedicated page for sponsored post submissions, this tells people that you are indeed accepting sponsored content. It also allows you to lay out your guidelines, topics allowed, pricing and submission process. For example, my page here is a perfect example of what you should include on your site if you’re interested in offering sponsored posts. These types of pages can also get indexed in Google which makes them much more accessible and visible to potential contributors. By creating this page, you can tell people exactly what type of content you’re looking for so that when you receive submissions, minimal edits will have to be made (saving you valuable time).

Take this sponsored post strategy seriously as it can potentially help you generate a few hundred dollars per month or even a few thousand depending on how authoritative your site is. Again, continue to work on strengthening your website on all levels as this will allow you to charge higher fees. Sponsored posts are pretty much pure profit as all it takes is your time to edit/upload them. Although you don’t want this to be your only method of creating revenue from your website, it is a really powerful strategy that should be included in your monetization mix.

If you haven’t started your blog yet, you may want to take a look here.

What do you think of sponsored posts?

Let me know in the comments section below!